Working with Poke we produced 11 different rich media banner ads to span a 3 month campaign. Each banner was produced in 3 different sizes (horizontal expandable, 4*3, and skyscraper expandable). Points of note: Created proof of concept, and previsualisation to show Poke what could be achieved Maintained consistency with the broadcast campaign whilst still throwing a new twist on it Created accurate lighting and surface texturing (developed a technique for transferring real world paper folds and bends into renderable textures)